socialauthority

Social Media Boot Camp Week 4
#B2B #SMBootCamp refresher: How to engage in #socialmedia
   5 years ago
#socialauthoritySocial Media Boot Camp Week 3#B2B #SMBootCamp refresher: How to grow your online network with class
   5 years ago
#socialauthoritySocial Media Boot Camp Week 5#B2B #SMBootCamp refresher: Best practices for SME social media engagement
Brian Gilb
Q3: What are some best practices for engagement on #B2B groups or communities on #socialMedia?
Profitecture
A3: Listen first.
Brian Gilb
@profitecture How long should one listen before engaging?
Paul Krappman
A3: Be curious. Ask questions, give answers...be helpful. It pays back.
Brian Gilb
@profitecture and how do you listen for groups on #SocialMedia?
Denise Bahs
A3: Ask a questions where there are NO wrong answers. People don't want to look dumb. #leadership
Denise Bahs
Just long enough to get a feel for the group - take a look at top influencers.
Paul Krappman
A3: I like to listen and observe a group for a week or two before jumping in.
Profitecture
A3: In SM Boot Camp we say, listen, intro yourself and articulate the value you have to offer. http://profitecture....
CatherineCameronHeld
A3 Listen and be helpful, don't be salesy or spam. Contribute.
Profitecture
Listen to be sure you are in the right place and can add value to the discussion.
Mimi Murray Meagher
A3: Engage and reference people within a discussion. Regardless of the #socialnetwork, think of it as having a conversation!
CatherineCameronHeld
A3 and when you do contribute to a conversation, make sure you have settings set to receive follow-up discussions
Profitecture
Listen to understand the culture and types of discussions going on. Not long, but be respectful.
Robin Scharpf
Q3: be helpful & brief when engaging in #socialmedia groups
Robin Scharpf
Q3: #linkedin groups are great places to share expertise & advise
Brian Gilb
Why is engaging #B2B prospects on #SocialMedia important?
Denise Bahs
A1: Your people are engaging there in #socialmedia. Do you want to be there with them? #engagement
Paul Krappman
A1: Social has become one of the best ways for finding and progressing leads in #B2B
Mimi Murray Meagher
A1: #socialmedia is a great venue to nurture your #B2B prospects. Build the know me like me trust me continium!
CatherineCameronHeld
A1 engaging with prospects and connections allows you to show your #social authority
Profitecture
A1: Trust is so important. You want to engage to build trust.
Denise Bahs
A1: Move people thru the Know Me, Like Me, Trust Me continuum. @profitecture
Paul Krappman
A1: To truly engage w/ prospects in #b2b you have start with listening. Don't just shout.
Brian Gilb
Q5: When speaking to others in groups on #LinkedIn, what are some general no-go's that our students need to know about?
Denise Bahs
A5: play nice in the sand box #socialmedia
CatherineCameronHeld
A5 Please do not "bad mouth" a competitor. No matter how tempting
Mimi Murray Meagher
A5: Do not offend anyone or say anything you would not say to your Grandmother on #linkedin in groups or anywhere for that matter.
Paul Krappman
A5: Do not preach. Do not sell. Do not argue.
Denise Bahs
A5: It's ok to disagree, but be respectful #life
Profitecture
A5. Yes! Agree with @denisebahs and as @pgillin says, there is nothing to be gained by being negative.
Mimi Murray Meagher
A5: It's ok to disagree, just do so politely!
Brian Gilb
#Socialmedia and alcohol don't mix well. Don't post intoxicated
Brian Gilb
Q4: What are some tips you can offer for people new to #LinkedIn groups?
Denise Bahs
A4: When evaluating a group, look to see there is active discussion and not too salesy.
Mimi Murray Meagher
A4: View the conversations within the #Linkedin group and find one that suits you!
Paul Krappman
A4: Look at your own email from customers. What are they talking about?
Profitecture
A4: I like to share this article from @inc http://www.inc.com/j... #LinkedIn
Mimi Murray Meagher
A4: Wish #Linkedin did not eliminate the number of active discussions per month and the group stats:(
Denise Bahs
@PaulKrappman Yes! And also, trade associations as sources of info, hot topics
Paul Krappman
A4: Take your customer questions to #linkedin groups. It's a good way to be relevant.
Profitecture
A4: Look to see who the top influencers are and if you are connected to anyone in the #LinkedIn Group.
CatherineCameronHeld
A4 I thought this article was great to find groups for #prospecting http://bit.ly/1KTuXQ... via @MelonieDodaro
Denise Bahs
@Profitecture Great article from @jeff_hayden! thanks for sharing!
Brian Gilb
Q2: What groups do you, as coaches, encourage students to engage #B2B prospects on #SocialMedia?
Profitecture
A2: I tell people to look for groups that feed their thirst for knowledge about their industry.
Denise Bahs
A2: Marketing peeps should be in marketing groups AND their industry groups.
CatherineCameronHeld
A2 I suggest a variety of groups. Not just those specific to their industry. EX: alumni, local Chamber.
Mimi Murray Meagher
A2: There are so many groups on LI, I encourage my students to engage in groups that are industry specific.
Denise Bahs
A2: I love my Professional Women's #LinkedIn Group!
Profitecture
A2: If your goal is sales, look for @LinkedIn Groups where potential customers might be seeking answers.
CatherineCameronHeld
A2 I also say to my students, where are your prospects and customers?
Denise Bahs
@cathcamheldt Love my Alumni group too! #MSU
Paul Krappman
A2: Set up a list of keywords that you would use to ID prospects - then apply that search to the groups on #linkedin
Mimi Murray Meagher
A2: Company groups are great to continue a corporate lovefest!
CatherineCameronHeld
A2 and please, join your own company group when appropriate
Robin Scharpf
I have been more drawn to LinkedIn Pulse updates for engaging & MI
Paul Krappman
A2: Ask the question, "what questions are my customers asking?" That'll point you to goood groups.