socialauthority

Social Media Boot Camp Week 4
#B2B #SMBootCamp refresher: How to engage in #socialmedia
   9 years ago
#socialauthoritySocial Media Boot Camp Week 3#B2B #SMBootCamp refresher: How to grow your online network with class
   9 years ago
#socialauthoritySocial Media Boot Camp Week 5#B2B #SMBootCamp refresher: Best practices for SME social media engagement
Top Votes
Brian Gilb
Q3: What are some best practices for engagement on #B2B groups or communities on #socialMedia?
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Profitecture
A3: Listen first.
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Brian Gilb
@profitecture How long should one listen before engaging?
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Paul Krappman
A3: Be curious. Ask questions, give answers...be helpful. It pays back.
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Brian Gilb
@profitecture and how do you listen for groups on #SocialMedia?
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Denise Bahs
A3: Ask a questions where there are NO wrong answers. People don't want to look dumb. #leadership
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Denise Bahs
Just long enough to get a feel for the group - take a look at top influencers.
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Paul Krappman
A3: I like to listen and observe a group for a week or two before jumping in.
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Profitecture
A3: In SM Boot Camp we say, listen, intro yourself and articulate the value you have to offer. http://profitecture....
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CatherineCameronHeld
A3 Listen and be helpful, don't be salesy or spam. Contribute.
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Denise Bahs
@cathcamheldt Yes! No selling!
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Profitecture
Listen to be sure you are in the right place and can add value to the discussion.
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Mimi Murray Meagher
A3: Engage and reference people within a discussion. Regardless of the #socialnetwork, think of it as having a conversation!
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CatherineCameronHeld
A3 and when you do contribute to a conversation, make sure you have settings set to receive follow-up discussions
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Profitecture
Listen to understand the culture and types of discussions going on. Not long, but be respectful.
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Robin Scharpf
Q3: be helpful & brief when engaging in #socialmedia groups
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Robin Scharpf
Q3: #linkedin groups are great places to share expertise & advise
Brian Gilb
Why is engaging #B2B prospects on #SocialMedia important?
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Denise Bahs
A1: Your people are engaging there in #socialmedia. Do you want to be there with them? #engagement
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Paul Krappman
A1: Social has become one of the best ways for finding and progressing leads in #B2B
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Mimi Murray Meagher
A1: #socialmedia is a great venue to nurture your #B2B prospects. Build the know me like me trust me continium!
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CatherineCameronHeld
A1 engaging with prospects and connections allows you to show your #social authority
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Profitecture
A1: Trust is so important. You want to engage to build trust.
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Denise Bahs
A1: Move people thru the Know Me, Like Me, Trust Me continuum. @profitecture
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Paul Krappman
A1: To truly engage w/ prospects in #b2b you have start with listening. Don't just shout.
Brian Gilb
Q5: When speaking to others in groups on #LinkedIn, what are some general no-go's that our students need to know about?
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Denise Bahs
A5: play nice in the sand box #socialmedia
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CatherineCameronHeld
A5 Please do not "bad mouth" a competitor. No matter how tempting
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Mimi Murray Meagher
A5: Do not offend anyone or say anything you would not say to your Grandmother on #linkedin in groups or anywhere for that matter.
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Paul Krappman
A5: Do not preach. Do not sell. Do not argue.
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Denise Bahs
A5: It's ok to disagree, but be respectful #life
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Profitecture
A5. Yes! Agree with @denisebahs and as @pgillin says, there is nothing to be gained by being negative.
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Mimi Murray Meagher
A5: It's ok to disagree, just do so politely!
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Brian Gilb
#Socialmedia and alcohol don't mix well. Don't post intoxicated
Brian Gilb
Q4: What are some tips you can offer for people new to #LinkedIn groups?
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Denise Bahs
A4: When evaluating a group, look to see there is active discussion and not too salesy.
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Mimi Murray Meagher
A4: View the conversations within the #Linkedin group and find one that suits you!
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Paul Krappman
A4: Look at your own email from customers. What are they talking about?
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Profitecture
A4: I like to share this article from @inc http://www.inc.com/j... #LinkedIn
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Mimi Murray Meagher
A4: Wish #Linkedin did not eliminate the number of active discussions per month and the group stats:(
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Denise Bahs
@PaulKrappman Yes! And also, trade associations as sources of info, hot topics
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Paul Krappman
A4: Take your customer questions to #linkedin groups. It's a good way to be relevant.
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Profitecture
A4: Look to see who the top influencers are and if you are connected to anyone in the #LinkedIn Group.
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CatherineCameronHeld
A4 I thought this article was great to find groups for #prospecting http://bit.ly/1KTuXQ... via @MelonieDodaro
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Denise Bahs
@Profitecture Great article from @jeff_hayden! thanks for sharing!
Brian Gilb
Q2: What groups do you, as coaches, encourage students to engage #B2B prospects on #SocialMedia?
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Profitecture
A2: I tell people to look for groups that feed their thirst for knowledge about their industry.
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Denise Bahs
A2: Marketing peeps should be in marketing groups AND their industry groups.
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CatherineCameronHeld
A2 I suggest a variety of groups. Not just those specific to their industry. EX: alumni, local Chamber.
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Mimi Murray Meagher
A2: There are so many groups on LI, I encourage my students to engage in groups that are industry specific.
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Denise Bahs
A2: I love my Professional Women's #LinkedIn Group!
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Profitecture
A2: If your goal is sales, look for @LinkedIn Groups where potential customers might be seeking answers.
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CatherineCameronHeld
A2 I also say to my students, where are your prospects and customers?
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Denise Bahs
@cathcamheldt Love my Alumni group too! #MSU
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Paul Krappman
A2: Set up a list of keywords that you would use to ID prospects - then apply that search to the groups on #linkedin
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Mimi Murray Meagher
A2: Company groups are great to continue a corporate lovefest!
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CatherineCameronHeld
A2 and please, join your own company group when appropriate
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Robin Scharpf
I have been more drawn to LinkedIn Pulse updates for engaging & MI
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Paul Krappman
A2: Ask the question, "what questions are my customers asking?" That'll point you to goood groups.