HWandSWTogether

Integrated Systems v. BYO
Join us to discuss the benefits of an integrated stack v. build your own w/multiple suppliers.
Kelvin Gee
One of the biggest pros for integrated systems is that many companies have problems in the support area. When something goes wrong, it's always the other guys fault. Thoughts?
Howard Curzman
Thats right. Support is a one stop shop with Oracle SW on Oracle HW.
Jeff Frick
"One Throat to Choke" always popular with the SLA team
Dave Vellante
Here's a ?..."Oracle is stacking the deck" by xclusively exploiting function (e.g. HCC, OISP) & sometimes locking out competitors from that party. Will Orcl continue the "best stack" approach or will it open up to make it's DB (for example) more attractive
Phil Dunn
I think that’s the whole point/argument. The minute you start adding all sorts of vendors and choices to the mix, you lose the whole integration/optimization and TCO costs increase, but 3rd party SW like SAP is supported on engineered systems
Daniel Bowers
@Phil_Oracle Some choices are more equal than others. :)
Oracle Hardware
12 minutes left in the chat. Please remember to vote for your favorite topic/comment/question.
Oracle Hardware
http://goo.gl/o2ajpD This is in a subway station. Use your smart phone to scan the items and they are delivered to your home. Saves you a trip so you have more time for you

Jeff Frick
Interesting, so you shop while you walk and the groceries are home when you get there? How's the adoption?
Harish venkat This started in China in 2011 and spread to Barcelona in 2012. Very big in those two markets. I have seen the action in person
Oracle Hardware Tremendous. In Sweden in the 90's they had small stores in subway stations. In 2011, Shanghai only had small selection
Oracle Hardware WIthin a year, it showed up bigger and better in Barcelona
Jeff Frick
Who's going to bring this to the US? Seems drop dead simple. #Safeway #Kroger #Amazon #Google #Fred_Meyer ?
Bob Bocchino
What are folks seeing in terms of the challenges of dealing with top level trends like mobile and social media affecting their ability to drive business effectiveness
Mohan Desai
In Communications industry, these trends are straining the ability of current infrastructure to cope with growing network traffic
Mohan Desai creating new opportunities as well- to build relationships with customers in new ways
Oracle Hardware
In retail, its creating massive new opportunities, not just for online ordering. Check out this picture from Barcelona
Jeff Frick
Do the benefits continue to accrue with new apps in the Stack?
like Siebel, PeopleSoft, JDEdwards, Taleo, BlueKai?
https://twitter.com/ggonza4itc/status/438006615195652097
ggonza4itc
Oracle Announced the acquitsition of BlueKai to extend the world's largest marketing cloud http://t.co/oK9rVmXI1m @IT_Convergence
3 days ago
Quoted By @JeffFrick
Bob Bocchino
Yes. Especially when you have integrations between those apps requiring the exchange of information
Bob Bocchino
A good example is Oracle Retail Merchandising with EBS or PSFT financials
Howard Curzman
All applications that leverage Oracle middleware and database technologies will immediately deliver incremental business value when deployed on Oracle HW. This is because the underlying infrastructure stack is engineered to work together.
Dave Vellante
Nearly 1/2 of CIOs are willing to risk lock-in for functional value (48%) - do ppl agree? http://wikibon.org/w/images/5/55/MultiHypervisorStrategyFigure1.png

Bob Bocchino
Agree. Human beings don’t like to change even when its clearly better for them to make a change but more try to take your organization to a better place. They stop spending time doing what someone else has done
Jeff Frick not to mention the whole "stopping for a minute to sharpen the saw" issues.
John Furrier
that is a great slide on #cio study #cxo
John Furrier
22000FT
Join #hwandswtogether to discuss benefits of integrated systems vs BYO or BOB #ibmpulse http://t.co/JDVxW6qT6l
13 minutes ago
Quoted By @furrier
John Furrier
CIOs and executives pushing for fast time to value want benefits in cost and top line growth what do you guys find is the business advantage of performance of oracle sw on oracle hw? vs scale out commodity hw
Oracle Hardware
The value includes performance but its only one part of the business benefit equation. Fastest processor or the fastest disks are only as effective as their ability to communicate. There are always going to be faster components.
Dave Vellante
Here's how Oracle DBAs spend their time and how a single managed entity impacts how they create value http://wikibon.org/wiki/v/Duplicating_Public_Cloud_Economics_for_Oracle_Database_Infrastructure
Oracle Hardware
Getting the components to work together in the most effective manner, including the software that runs on them, changes the way human processes work in an organization. That’s where value is delivered.
Oracle Hardware
For example, within finance, the processes required to close the books so you not only can accurately report your position but also so you can assess where you are before the period ends is a huge IT resource hog. Take currency conversions.
Dave Vellante
we've been working on this concept of a Single Managed Entity - here are the basics http://wikibon.org/w/images/4/45/CITopologies.png

Oracle Hardware
They took over 20 hours because of all the country books they had to consolidate. Running Oracle Financials on an Oracle Engineered systems reduced it to 4 minutes. If nothing else changed, that cuts a day out of the process.
Dave Vellante
the further up the stack you go, the greater the value (and the greater the lock-in risk)l - CIOs need to weigh that value / risk equation
Oracle Hardware Vendor lock-in is an artificial fear because everyone is locked in at some point. No one changes their ERP system without a major event like M&A. Few companies choose to change their storage vendor because it’s easier to keep adding on.
Harish venkat
Imagine if you can have real time visibility into profitability as you are taking orders over the phone - profitability within 2 hours of a flight taking off, quick impact for costing if a component pricing changes
Harish venkat
Running Oracle SW on HW enables you to solve complex business problems which provides direct impact on top and bottom line for business
Jeff Frick
What are the top considerations when weighing the question, Oracle on Oracle or BoB?
Jeff Frick

Most likely for new app installation, or HW refresh?
What's the Crowd's experience?
Howard Curzman
From the business perspective: Time to value, ability to shift maintenance spend to delivering new business needs. For IT: lower costs, simplified management, reduced risk are a few.
Dave Vellante
1/ What's my service level requirement,2/ what's the business case for integration, 3/ how much do I want my infr. to support other apps (ie non-oracle)
Jeff Frick -> I imagine some BYO scenarios are SLA Free
Jeff Frick
Is the Data Center considered part of the Oracle Stack?
https://twitter.com/JRSIV81/status/439088448633589760 -> #NewNews
JRSIV81
Oracle Event: Building a Modern Data Center (@ Newark Liberty International Airport Marriott) http://t.co/CbAIZLLqMM
a minute ago
Quoted By @JeffFrick
Oracle Hardware
What are the advantages when storage, database, and apps are co-engineered together?
Oracle Hardware
Does such integration matter when evaluating storage systems? Does it deliver any real-world performance or efficiency benefits?
Rey Perez
From a pure CAPEX perspective engineered systems can deliver a 40% cost reduction without compression benefits.
Howard Curzman
One of the most transformative business advantages is the ability to have on demand business analytics / insight for workloads that traditionally ran overnight.
Mohan Desai
easier to deploy, easier to manage and easier to support
Kate Islas
The integrated storage/DB is one of biggest advantage. Many perf and interoperability problems stem from server to external storage connectivity - especially scaling data growth
Kelvin Gee
The best advantage of engineered systems is increased reliability and ease of maintenance because supposedly all the problems of stack integration have already been worked out by one vendor. Once you have that you can start to fine tune.
Kelvin Gee
Commodity solutions are just that. They offer flexibility & lower cost at the expense of higher performance. Commodity will always mean lowest common denominator. You will never equal the perf. of a complete "stack engineered" solution.