socialauthority

Social Media: Getting Started
Hear answers to frequently asked questions when #B2B SMEs get started with #socialmedia?
   5 years ago
#socialauthority Need Boss Buy-InStruggling with getting management buy-in to #SocialMedia? Join us for best practices and advice.
   5 years ago
#socialauthorityContent MarketingHow to enlist SMEs for Content Marketing Success
victoriabsocial
Q4: Let's talk #Twitter! What are #hashtags??
Kasey Stevens
A4: hashtags are tags that help you follow content with a specific message or theme. VERY useful.
Denise Bahs
A4: Yay! My favorite! Hashtags r a way of labeling a tweet so people who r interested in that topic find u. ;)
CatherineCameronHeld
A4 Twitter: hashtags are not a person they are searchable such as events
Kasey Stevens
@denisebahs I absolutely love hashtags! It totally helps find other applicable tweets to your conversation!
Mimi Murray Meagher
A4: I instruct my students to differentiate if they are talking with someone(@yourname) or about something(#hashtag)
Denise Bahs
Random funny video: Substitute Teacher https://youtu.be/Dd7... - sorry for the interuption! :)
victoriabsocial
Hashtags = keywords. I always think what are the important terms I'm searching for?
Kasey Stevens
@MeagherMimi Very good point here! #hashtag for something @ for someone. :)
CatherineCameronHeld
A4 to ensure you are using the correct hashtag please run it through hashtags.org
Kasey Stevens
@cathcamheldt Great tip, Catherine! :)
Sandy Rikkers
A4: while they are a great searchable tool...don't use TOO many different #hashtags (words) in one post--keep it relevant.
Mimi Murray Meagher
Can get confusing around things like @IBM and #IBM. Are you talking to IBM or about them? #SMBootcamp
Denise Bahs
@cathcamheldt so interesting to see what hashtags are popular! Where the traffic is.
Kasey Stevens
@MeagherMimi Very good point. @IBM would be to start a conversation, where as #IBM is so that your tweet is included in the IBM topic. I like where this is going.
Mimi Murray Meagher
Can I as a #Cubs fan send a #Crowdchat shout out to the Cubbies! #FlytheW!
victoriabsocial
Q5: How can I organize my Twitter stream on Twitter? It's our favorite feature ... begins with an L ...
Kasey Stevens
A5 - LISTS ARE THE BEST FEATURE EVER ON TWITTER!
CatherineCameronHeld
A5 LISTS...our favorite!
Paul Krappman
A5: Would that be #lists?
Kasey Stevens
I LOVE lists because I can categorize everything into specific feeds!
Denise Bahs
A5: @hootsuite is my dashboard of choice to LISTS. Has anyone looked at Dasheroo?
Kasey Stevens
@cathcamheldt I give you 100% credit in teaching me about lists! :D
Denise Bahs
A5: I have my team in a list so I can be supportive and amplify the message. Lists=Filter
Kasey Stevens
I also love that you do not need to be following a twitter account to add them to a list. #sneaky
Mimi Murray Meagher
@denisebahs I have't looked at #dasheroo, but I like the name!
CatherineCameronHeld
A5 Lists take the "noise" out of Twitter. Private and/or public. And makes it easy to search
Kasey Stevens
@cathcamheldt I love that you can make them private or public! Means I can keep my #yoga lists under wraps. ;)
victoriabsocial
@kaseyastevens perhaps one of the best features! keep your feed pure. #goodidea
Denise Bahs
A5: Really cool: u can put someone in a list w/out following them. #supersleuth
Kasey Stevens
Definitely a #goodidea. Then I am keeping the noise outta the feed and I'm able to really see super applicable tweets as opposed to a bunch of crazy tweets!
Paul Krappman
I still don't get #moments on #twitter. It looks like a revamping of #trending
victoriabsocial
Q2: Must I think about Facebook? (that's one we hear often!) What say you, coaches??
Denise Bahs
A2: Only if you are running a company FB page and you want to entertain them. No boring posts allowed on FB! :)
Kasey Stevens
A2: I think for a brand, Facebook is not a good spot for "selling" but more for building a picture of the culture at a company.
CatherineCameronHeld
A2 I totally support fb for B2B I had great success when I worked for a partner. Know your audience
Mimi Murray Meagher
A2: For #B2B I think it is more important to focus on #Twitter and #LI.
Paul Krappman
A2a: In the #B2B space, Facebook hasn't risen to the level of importance that #LinkedIn has.
victoriabsocial
@kaseyastevens Agree ... FB is a necessary outpost ... electronic brochure that helps with branding and SEO.
Denise Bahs
A2: In my experience, FB is well set up for Admin functionality. Easy to switch between personal and company pages.
victoriabsocial
I also think Facebook is good to explain to your friends and family what exactly you do!
Kasey Stevens
@cathcamheldt Very good point! I think all social is about knowing your audience!
CatherineCameronHeld
A2 Great examples of successful B2B pages http://bit.ly/1ZGceN...
victoriabsocial
@PaulKrappman What about Facebook for business? Has that come into the mainstream??
Paul Krappman
It's making some headway - especially for the big brands - but it's got a ways to go