RetailRealTalk

Retail Reimagined
The future of retail has a brand new look. AT&T helps retailers deliver an enhanced shopping experience and increase operational efficiency by transporting data when and where it’s needed, from edge-to-edge.
Timeline
Michael Colaneri
offline retail disconnected to online is becoming irrelevant. In store experience is the brand differentiator that can distance retailers from others including pure play eComm
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Dez Blanchfield
- I can only imagine how many customers you have already coming to with this in mind
Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
A3. Network provider must to link retail centers and logistics centers around the world, virtually wherever the company needs to connect. NRF2019 #https://www.business.att.com/learn/customer-stories/toms.html
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Evan Kirstel
IP everywhwere!
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Dez Blanchfield
@evankirstel - yes yes yes
Michael Colaneri
Full turn key integrated solutions covering FOH,BOH, supply chain and consumer loyalty
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Evan Kirstel
huge theme at #NRF2019
Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
https://www.crowdchat.net/s/85r2i
https://www.crowdchat.net/s/85r2i

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Evan Kirstel
Finding partners to compete is key!
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CrossTalk
indeed but few know how to build great partner programs
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John Stancliffe
remember this - Amazon bought Whole Foods precisely because the retail experience aligned with the overall vision, proof that brick n mortar retail isn't destined for extinction
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✨Sarah Groves✨
By building the best customer experience both instore AND online. More people now want to do showcase shopping #NRF2019
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
@evankirstel Spot on....you need to partner....the key is finding the right partner, the right deal and fast...
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Kirk Heinlein
@sstoesser Because shopping means different things to different people -- and doesn't always mean buying (right then).
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Dez Blanchfield
- if there was one massive gain physical #retail players can make, it is to leverage #digital and #data
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
Physical retailers need a clear strategy in how to fuse together the online and physical experiences...through acquisition, mergers...driven by a clear business strategy....
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Dez Blanchfield
@kheinlein - indeed, almost a case of "every shoe can fit" but important to select the "right shoes for you" ;-)
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Dez Blanchfield
@johnniethesith - that did surprise me but then I guess they are so big we should have expected it with their deep deep pockets
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
Throughout the lifecycle when executing a retail strategy, it's important to gather data to test that the strategy is working and where you're up to...
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Dez Blanchfield
@evankirstel - indeed, as it is with every major business and industry shift
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Dez Blanchfield
@techtionary - indeed.. this is why it's so critical to work with partners like @ATTBusiness as early as possible
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Global Talent Recruitment Advisor 🌏✨
what about the high street retailers...they are closing down everyday in U.K. market, as online disruption is here now...how can employees survive there jobs...learn new tech skills?
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Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
Employees need to re-imagine the shopping experience and use technology to always be there even when the customer isn't in the store (In an unobtrusive way, of course)
Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
https://www.crowdchat.net/s/05r20
https://www.crowdchat.net/s/05r20

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Evan Kirstel
a one stop shop!
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Dez Blanchfield
- short answer, every single #Retail organisation should be "switched up" to this shift
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John Stancliffe
first-class #cybersecurity, assurance that they can protect their customers
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✨Sarah Groves✨
Security, security, Security
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Dez Blanchfield
@evankirstel - indeed, so critical to have the RIGHT partners on your team to help guide and deliver on this challenge..
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Kirk Heinlein
@sstoesser without security, the rest is just fun and games
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
Reliable, highly available and high bandwidth networking connections...bandwidth is currently the constraint on innovation...that is why 5g is going to be so important...
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
When humans can directly plug into their network...at near the speed of light...without latency...we will have reached a new state of augmented, cyborg reality...
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Dez Blanchfield
@johnniethesith - amen to that !!
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Dez Blanchfield
@sstoesser - don't forget to add security as well ;-)
Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
Brick-and-mortar stores are replacing commerce with immersive brand experiences. https://shape.att.com/blog/future-of-immersive-bra...
https://shape.att.com/blog/future-of-immersive-branding-and-retail
Futurist Report: The Future of Immersive Branding and Retail -
Futurist Report: The Future of Immersive Branding and Retail -
Five bold projections showcase what an immersive branding and retail consumer experience could look like in the future.
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John Stancliffe
consumers remember their experience, not their transaction
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Evan Kirstel
a hybrid online and physical experience is key
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Evan Kirstel
amazing how far the @ATT store experience has come
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Dez Blanchfield
- the great thing we're finding with #DigitalDisruption and #DigitalTransformation is that it offers a "level" playing field for all who invest in making the change
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Kirk Heinlein
Why do stores have to be one or the other -- they must be both!
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Dez Blanchfield
@johnniethesith - big game changers ;-)
Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
Augmented reality and virtual reality (AR/VR), artificial intelligence (#AI), and robotics are able to turn a passive shopping experience into one in which the consumer is directly engaged in their retail journey. https://shape.att.com/blog/future-of-immersive-bra...
https://shape.att.com/blog/future-of-immersive-branding-and-retail
Futurist Report: The Future of Immersive Branding and Retail -
Futurist Report: The Future of Immersive Branding and Retail -
Five bold projections showcase what an immersive branding and retail consumer experience could look like in the future.
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Evan Kirstel
check out #CES2019 for some amazing insights
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
Yes...I love that...I'm a person who hates shopping....why...because it's boring and a means to an end...
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
If we can use technologies to add #gamification elements to shopping then you're onto a huge differentiator...
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
@evankirstel When does #CES2019 start? Today?
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Global Talent Recruitment Advisor 🌏✨
what does this mean for hiring talent in retail...what are the next key skills sets?
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Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
You need tech savvy employees!!
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
@MissTalent86 A core skill that will never go away, is being able to deal with customers, in an engaging manner...I believe tech only augments this...but people love talking with people
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Global Talent Recruitment Advisor 🌏✨
@MusicComposer1 absolutely agree...its all about human interaction to some degree whether done through AI or AM...how does that figure?
Kevin L. Jackson - (ISC)2 CCSP, Swansea, UK
https://www.crowdchat.net/s/15r1f
https://www.crowdchat.net/s/15r1f

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Evan Kirstel
its all about Data!
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
And more importantly, how you can gain an edge over the competition by learning faster...
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Dez Blanchfield
- underpinning almost every major shift today for business, esp. #Retail, are smarter Data Driven Business models, and #IoT, #BigData and #AI / #ML are key drivers of success and capability here.. for all..
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Dez Blanchfield
@evankirstel - every tool, platform, system, produces #Data which now allows organisations to perform #Analytics on that data in real time for #Retail decision making, either buying, selling or logistics
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Dez Blanchfield
@MusicComposer1 - indeed, education, awareness, education, are all so so critical, if folk don't know about, or understand, or have access to and can use any of this then it's of little value to most
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Dez Blanchfield
@evankirstel - and the Value of #Data / #BigData
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Paul Colmer #DevOps πŸŽΈβ˜οΈπŸ›°οΈπŸš€πŸ‡¦πŸ‡Ί
@dez_blanchfield Education and learning to fail fast is really important....people need the licence to experiment, innovate and be empowered to use agile with data science...
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Dez Blanchfield
@MusicComposer1 - we can already see from those in the #Retail industry segments who have made the move to adoption, they are already benefiting massively