Leo Leung28
https://www.crowdcha... - with all this talk about businesses going to cloud, how big will the storage market be in 10 years?
Chris M Evans
How do you define "the storage market"?
Leo Leung
@shd_9 @storageDiva - this question is for you ^ ;)
Chris M Evans
...bearing mind storage is now dispersing back to the infrastructure.
John Furrier
I think that mkt research firms are having a hard time sizing the unified or converged market TAM imho; it's not shrinking that thesis is crazy
Leo Leung
@chrismevans - you mean like x86 volume and optimized servers? ;)
Jérôme Lecat
@chrismevans anything deployed on prem (storage systems, DAS, storage software, storage professional services).... *not* cloud not IaaS, not SaaS, not Box...
Scott Davis
Which question was for me? ;-)
Chris M Evans
I was thinking of new flash players, NVDIMM tech, disk industry, array vendors, hyperconverged players etc, all are selling "storage".
Stuart Miniman
here's the Wikibon forecast on shifting share from traditional storage to non-array solutions (Server SAN) http://wikibon.org/w...
Jérôme Lecat
@furrier Why crazy ? When there is a value chain disruption industries often shrink: look VOIP vs PSTN, look Amazon vs Barnes and Nobles.
John Furrier
look how Cisco calc share for their UCS they count other non server tech to capture the true architecture but not apples to apples
Jérôme Lecat
@furrier There are no less phone calls, there are no less books being sold, but there is less margin for Voice at Telcos, or for selling books (ask Barnes & nobles)
John Furrier
@jlecat totally agree margin shifts to other value creation tech and innovations
Storage Godfather (HPEStorageGuy)
@furrier Agree - I know are server team is asking those that measure revenue to make the numbers apples to apples.
John Furrier
@HPStorageGuy bingo
Scott Davis
storage is being disrupted on multiple fronts, its the aggregate of the disruptions and the myriad of solutions growing from it that is the key trend
Jérôme Lecat
@stu Wikibon's graph is convincing. Take out public cloud (Hyperscale in green on their 2nd graph), and it is flat.
Stuart Miniman
@HPStorageGuy @furrier funny, HP has been playing this for years with the mix of internal storage vs external. Slice that apple and find an orange inside ;)
Jérôme Lecat
@stu Scality thinks it is actually decreasing because in SDS architecture there is more pressure on margin throughout the value chain. Some of our customers do reverse auction on servers and HDD and buy the cheapest. The intelligence is in the software.
Scott Davis
disruptive ingredients: new medium - flash and memory DIMMS, Separate buying capacity and performance, scale out arch, colocation of app and storage, partitioning, object storage, availability/coherence as app responsibility
Storage Godfather (HPEStorageGuy)
@stu True but IDC breaks out internal vs external vs total. So, really not the same.
Chris M Evans
@shd_9 Some of these disruptions are just features though, not new paradigms or technology. What do you see as the real shifts?
Chris M Evans
@HPStorageGuy So how about some new categories? Can we really lump hyper-converged in with "internal"?
Scott Davis
@chrismevans I think the real shifts are: 1) decentralized storage, 2) massive scale and datasets, 3) separation of capacity from performance and 4) application-centric high availability.
Rob Peglar
@shd_9 well said, i would add app-centric D/R as well (as opposed to HA)
Scott Davis
@chrismevans My opinion on Hyper-converged as a category - http://talkingtechwi...
Software-Defined Storage & Hyper-Converged Infrastructure; Two Sides of the Same Coin?
When I talk to customers about Infinio, it often helps to explain the landscape of storage – where the industry is today. Shortly after I joined Infinio I quickly formulated a 5 category taxonomy for the emerging storage landscape: Hybrid arrays, Al...
When I talk to customers about Infinio, it often helps to explain the landscape of storage – where the industry is today. Shortly after I joined Infinio I quickly formulated a 5 category taxonomy for the emerging storage landscape: Hybrid arrays, Al...
Storage Godfather (HPEStorageGuy)
@chrismevans Now that's getting complex. Glad I don't have to define and measure revenue. Technically, hyperconverged is shared internal. A new category?
Jay Cuthrell jay@cuthrell.com +1-415-763-8343
ask any analyst or pundit what % of their practitioner contacts can _accurately_ provide total spindle counts (then ask if they actually 'care')
Jérôme Lecat
@shd_9 Yes, and I would add 5) decoupling of HW and SW and 6) application-centric provisinning