[LIVE CHAT] Is Your Brand Always On?

@furrier Hahaaa... the numbers on this chat are going to be staggering. 6.7M reach with 45 mins to go... 263 posts... any smoke coming off those servers?!? :-)

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Amber Armstrong

a little smoke from my keyboard!

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Jim Canto

6.7-7.8M in a matter of seconds. Wow.

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Ted Coiné1

RT @IGuerrand A focus on authentic relationships with ones connections drives real brand messages home. Faking it or just yelling "look at us" = <a href="https://twitter.com/...; title="#fail" class="tweet-url hashtag" rel="nofollow">#fail</a>

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Matt Ridings1

To win in the marketplace, you must first win in the workplace.
Paul Conant

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indeed good sir

Nicely said!@techguerilla

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Ted Coiné

Brilliant! If your employees don't love your company, you're going to find yourself caught in a doom loop.

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rducre

matt, love it...good to see you in on this chat!

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Matt Ridings

@rducre Transparency is no longer a 'choice' for companies. So you better be sure your internal side is prepared to be exposed to the world. #culture

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Isabel Guerrand5

This is so darn fun! Great to have it in summer, but worthy of any season, I'm sure! Thank you @IBMSocialBiz @jaybaer @britopian @scott_jaworski

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this is super fun!

Dear friends: I'm in a chat right now that NO leader can afford to miss. Join us --->

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totally agree!

Sadly Ted the ones that need to hear this the most think social is a joke and won't see your tweet telling them to listen... Which is why I can't wait to present at Employee Advocacy Summit next month :)

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Amber Armstrong

@iSocialFanz see you there!

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Eric Roach5

A focus on authentic relationships with ones connections drives real brand messages home. Faking it or just yelling "look at us" = #fail

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Eric, so true!

I'm having a blast watching @CrowdChatApp take on the frenetic pace of a #SocBiz Chat. Nice!!

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Ted Coiné

I wish I could keep up so well!!

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stacimckee

It is pretty cool! Love the collaboration from the group.

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Laurie Summers

snackable, skimmable, searchable, sharable

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Laurie Summers

sorry Jim -- wrong stream to post on... talk about missing a beat on pace :)

ADD anyone?

dizzying!!

@ldguy1 Haha... actually was right on the money. :)

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Debanjan Chakraborty4

Social snackable content in a channel = loss of authenticity
Press coverage in a social network = spam
choose right mix of venues

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Laurie Summers

snackable, skimmable, searchable, sharable

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John Furrier

content is about the buffet of choices

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Ted Coiné4

RT @IBMSocialBiz Q5: What is the importance of getting your brand advocates (customers, partners, etc) to tell your brand story?

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John Furrier

you are rocking this chat. brand advocate will be the future stewards that drive value in digital - no brainer to me. With perks and gameification and algorithsms quality can be measured - pretenders go home winners drive value - the crowd vote

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Brian Fanzo

@furrier Agree John.. its power of the community.. tell your story or we will tell it for you!

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