Kelli Gizzi17
What advice do you give big companies setting up employee-focused crowdsourcing platforms to drive innovation?
Rick Liebling
They had just such a program when I was at @youngrubicam. Creating an ongoing dialogue is critical. You can't just set it up and then go dark.
Kelli Gizzi Yes, we have to change our launch it & leave it behavior in IT. I am seeing it takes a culture change.
John Furrier @kelligizzi IBM also has been doing "content jams" with employees - very productive but needs promo and activation
Tim Crawford @kelligizzi It takes more than a culture change. There needs to be forceful process changes too.
Rick Liebling
Also, a single internal champion is not enough. Need buy in (and participation) from Sr. management.
John Furrier
this is a topic dear to my heart..we are launching private chats in one week.. it's the gotomeeting for groups and it can be stored or deleted #killerapp for brown bag sessions; int'l support, tech techs etc
John Furrier
one issue is dealing with firewalls or socketIO which we solved and other chat clients don't support very well.. besides that geek stuff the other important thing is using #hashtags to unify the discovery and navigation of groups
Kelli Gizzi I already see lots of things in parallel. Agree with needing a method to unify. Thx.
John Furrier @kelligizzi I think about what you're trying to do everyday..it's the future of collaboration.. from online gaming, to MOOCs, to business collaboration.. group interactions are key crowd element that is "in play" imo --ping me anytime to talk more
Greg Stewart
the winners in this arena will make the crowd feel valued i.e. what small companies or individuals do on kick-starter, in terms of giving unique rewards for funding.
Tim Crawford So, a soft of gamification that leads to ongoing engagement? That might work to evolve the behavior.
Tim Crawford
There is a behavioral shift needed to convert these programs from one-time to ongoing.
Greg Stewart completely agree here.
John Furrier @kelligizzi I see IT as an enabler for positive group actions.. Kimsstevenson is a great example at @intel IT (and @theCUBE alum)
Rob Fields
Also think it's critical to ensure that all employees are clear about where the company's going. Better informed=better able to constructively contribute.
John Furrier
@DanHushon team at @CsC is doing this exact thing not private though https://www.crowdchat.net/CSCTownHall