onemillwomanlinkup

10) Post a link to the content on your Company Page. Include an optimized image if possible.

7) Host a Twitter chat or Q&A at a specific time about the offer using that hashtag. (To do this successfully, call out the time and link to the Twitter chat on the landing page, too.) CrowdChat is the perfect platform for this.

The chat will continue later today.

9) Host a contest. For example, the first 200 people to tweet about your offer get a free gift or a discount on something you sell. This is valuable because you are now reaching an audience you wouldn’t have been able to on your own.

8) Tweet frequently including an image and link. (Did you know, tweets with images generate 55% more leads than Tweets without images?!)

6) Create a hashtag for the campaign. This allows you to monitor conversations around the content and answer any questions specific to the content.

4) Change your Twitter cover photo to feature the piece of content you're promoting.
5) Pin a tweet to the top of your page that has a link to the landing page and an image with the same branding as the cover photo.
http://www.via-cc.at...

3) Post several times a week to the piece of content, varying the images you use in each post. 75% of engagement on a Facebook post occurs within the first five hours.(http://blog.hubspot....)

2) Pin a post to the top of your Facebook page that has the same branding as the cover image, and include a link to the landing page.

The first idea shared by Amanda Sibley, Campaigns manager at HubSpot, is Change your FB cover photo to be branded for the piece of content you just launched. This increases brand awareness of the piece of content. I am working my new image now.