TEDatIBM

A7 Any company can start listening on social networks at low cost - and then realise the benefits and upgrade

A7 There are very inexpensive tools and growth hacks that all businesses should be using now

First ask yourself what really matters. Then invest accordingly.

@MariaWinans Well said!

A7 that's the beauty of it - low barriers of entry on #socialmedia and some tools for #bigdata

A7 also look at what your competitors are doing and companies in similar industries - they started somewhere so can you

I think it's critical that each company develop a strategy that fits their desire, that will allow them to stay within budget, as well as grow when they are ready

I generally ask "how do they make money?" For example, a hotel rents rooms. To make more money, get more rooms at low cost. AirBNB.

Can companies afford NOT to adopt #bigdata when their competitors are?

And even small efforts, e.g. in collaboration, can reap big returns in efficiency, innovation, etc.

Limited resources includes most companies. Important thing is to begin.

A7 twtrland.com, getlittlebird.com & mutualmind.com are a few of my favorites

A7 Look to industry best practices and find a good vendor or partner to help.

@MariaWinans #AMEN!

@AndrewGrill a great example of that is @garyvee on how he built is wine industry - just by #socialmedia & analyzing #bigdata himself!

A7: Leveraging the cloud seems like an obvious answer

A7: By teaming up with larger companies who have the time/ability to gather and analyze smaller companies' #bigdata

@AndrewGrill at least learn what not to do and try something different - piece by piece - after a lot of pieces big change happens

A7 I am still waiting on Watson for small business #gamechanger @IBMSocialBiz

@rick_eagle Agree....align to business priorities a get started.

A7: Adapt or die!!

@ElizabethKvedar so correct - first know what you want out of it, then plan accordingly!

Initially, companies just need to commit the manpower to social listening and #engagement in a meaningful dialogue. They can start small and expand with time. #socbiz is no longer optional though - even w/limited resources.

Embed #social and #data tools into their existing systems & processes.

@KateHaughton4 great point - I think they need to also make sure that everybody is on same page on their #socialmedia startegy

A7: I think that every company, even if it's small can access #BigData without the need of spending a lot of money. The idea should be: If another company did it, why can't we do it too?

Identify what's the core of your business and how #BigData can make if grow, that way you can choose the best ways to use it according to your possibilities.

small companies can use partnerships to explore with reduced risk

With limited resources, clarity of vision = paramount. True in biz & in life.

#bigdata is a relative term - it's ultimately about gaining new insights, so pick a high-value problem that's relatively easy to tackle

@markfidelman can't wait for that, but I think @ibmwatson is waiting to get into SMBs just like Tesla did w/ their revolutionary cars!

A7: Wondering if job applicants will be able to use #bigdata and #personaldata to determine a fit for a job

@rmdouglass Yes cloud is a great way for companies of all sizes to get started

@markfidelman future of HR - love it, how cool would that be?

small companies should consider on investing in analytics resources vs feet on the street. Good analytics can help your sellers be more effective with less effort.

@markfidelman HR services will be a supply/demand platform for tasks and powered by data/social

Using people power!

@MariaWinans So true, Maria! Focus on what will truly move the needle first. Prioritization is key.

@samjoyk yes - and a lot of 'incumbants' are dying unfortunately they don't realize how easy it is for a start-up to take over. Remember the Blackberry!? :)

@markfidelman, I like that idea, it would transform the job hunting process

@KateHaughton4 Great point! Doing nothing is not an option anymore.

A7: part of the beauty of cloud is that you not only leverage technology resources offered by the provider, you can essentially pool data from other companies, extending your effective leverage

@atharafzal what's a Blackberry? ;)

everything is just moving too fast not to!

@rick_eagle exactly, get started, track results, adjust, keep going

@ElizabethKvedar imagine IBM having a pool of great talent able to access different projects and different areas being able to tap different skillsets

When it comes to #BigData pay-as-you go X-as-a-Service style holdings should be able to help smaller businesses, especially connecting cloud storage, machine learning, etc. for data collection/contextualization.

everyone will tell you they have limited resources; it's not about the tool, it's about the business need and how #bigdata #socialbiz can help https://www.youtube....

Q7: Adopting a SaaS solution is a great option for companies w/limited resources. SaaS is easy to acquire and cost effective.

@LaurieJohnson2 It's true. Companies cannot afford to do nothing. #bigdata and #socialmedia are here to say. Early adopters gain the biggest #competitiveadvantage and have the happiest, most loyal customer and employee base.

@Sarah_Gibb too right! people are the resource, #Trust them!

@markfidelman Got to think that is coming if not here already in some early form.

@markfidelman it will transform HR for both employee and employer

@ngerentine The pace of change is such that companies will drown if they don't have an intelligent strategy for tackling big data

@mdenning8 @Sarah_Gibb AMEN! #powerofthepeople.

@rick_eagle I have an oddball theory that it will come in the form of an online game that you play

is it 2pm already?