#brandchat - CrowdChat

Weekly #brandchat

BRANDS + THE FRONTLINE

#brandchat @mr_mcfly @mariaduron @geraldmoczynski

#brandchat questions

LeaderBoard

#brandchatWeekly #brandchatBRANDS + CONTENT CALENDARS

#brandchatWeekly #brandchatBRANDS + BUZZ CAMPAIGNS

Stream Ended

Establishing a secure connection

Q1: What are some innovative ways brands empower their frontline to keep interaction genuine? #brandchat

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A1: using data as a way to increase the user experience and making the experience human not some bot.

A1: using bots can create a great user experience or ruin one if not properly aligned to the goal of the person

love the idea of "front lines" that is best way to be real for brands

@robchristianson totally brands need to not overdrive #bigdata techniques to try to sell something

@robchristianson keeping it "real" will be the power as brands form direct relationships w/people

What can a brand do to address each & every customer regardless of generation? #brandchat

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To me brands have to be community driven no matter the generation

community channels may differ and brands need to understand that and craft message for the channel for each community

Q: What should brands care about when they activate the crowd? Making it easier to chat or getting the 1st party data or automated transcripts saved forever?

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Hello brand chat here inside the crowdchat app

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I'll post the questions from chat here if anyone wants to put comments under in a threaded manner for saving the conversation